SCIENCE. NATURE. VITALITY.

Purposeful Ingredients

A closer look at the nutritional ingredients used across the CWR+ range and the roles they play within our formulations.

FORMULATED WITH INTENT

Ingredients are considered as part of a complete formula, not as isolated trends or headline claims.

Selected for a reason.

Different dogs have different nutritional needs. Across the range, CWR+ combines established nutrients, marine ingredients, botanicals, vitamins, minerals and dietary fibres according to each product's intended use.

OUR INGREDIENT LIBRARY

What you will find in the range

Scottish kelp and green kelp powder
Marine nutrition
Turmeric and selected botanical ingredients
Selected botanicals
Natural oils, flaxseed and fibre ingredients
Oils fibre and minerals

01

Joint and mobility nutrition

Glucosamine HCl, MSM, chondroitin, Hydrolysed Collagen Type II and Green Lipped Mussel are brought together in selected mobility-focused formulas.

02

Marine nutrition

Scottish Salmon Oil and Green Lipped Mussel provide marine-derived nutritional components, including naturally occurring fatty acids.

03

Botanical ingredients

Turmeric, Boswellia and other selected botanicals are used where they complement the wider nutritional profile of a formula.

04

Skin and coat nutrition

Sources of Omega-3 and Omega-6 are combined with selected vitamins, minerals and complementary nutrients for normal skin and coat maintenance.

05

Fibre and digestive nutrition

Carefully chosen fibre and nutritional ingredients support formulas designed for routine digestive and gut-health maintenance.

06

Vitamins, minerals and trace elements

Micronutrients such as vitamins C and E, zinc and manganese are included where they contribute to the intended nutritional profile.

SCOTTISH KELP

Naturally occurring iodine requires considered use.

Scottish kelp contains naturally occurring iodine. The recommended quantity should not be exceeded and other dietary sources should be considered.

Dogs with thyroid conditions, those receiving thyroid medication or those eating a specialist veterinary diet should receive additional kelp only after veterinary advice.

THE LABEL COMES FIRST

Check the product in front of you.

Exact composition, analytical constituents, additives, feeding quantities and precautions vary by product. Always use the current product label as the authoritative guide.

Read responsible use guidance

FIND THE RIGHT FORMULA

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